The short answer
For the example below, charge about $45 a ticket.
That covers $750 in costs for 20 people and leaves $150 profit; the break-even price is $37.50. With One Ticket’s booking fee passed on, buyers pay $47.05 and you receive $45 a ticket.
This is an example, not a quote or an average: use your own costs in the calculator below.
The example budget
| Cost | Amount |
|---|---|
| Venue hire | $200 |
| Artist host | $150 |
| Canvas and paint | $12 a person ($240 for 20) |
| A drink on arrival | $8 a person ($160 for 20) |
| Total costs | $750 |
| People expected | 20 |
| Profit wanted | $150 |
Worked example
At $45 a ticket, what you receive and keep if fewer than 20 come:
| Attendance | You receive | Profit |
|---|---|---|
| Half (10 people) | $450 | -$100 |
| Three quarters (15 people) | $675 | $25 |
| All 20 people | $900 | $150 |
And at the prices either side:
| Ticket price | Buyer pays | Profit at 20 people | People to break even |
|---|---|---|---|
| $35 | $36.88 | -$50 | 24 people |
| $40 | $41.97 | $50 | 18 people |
| $45 | $47.05 | $150 | 14 people |
| $50 | $52.14 | $250 | 12 people |
| $55 | $57.74 | $350 | 10 people |
Try your own numbers
The calculator starts with the example’s figures: change any of them.
- Break-even price
- $37.50
- Suggested price
- $45
- Buyer pays
- $47.05
- You receive a ticket
- $45
Charge $45 a ticket. Buyers pay $47.05 with One Ticket’s booking fee, and you receive $45 a ticket. At 20 people you receive $900, $150 more than the $750 in costs.
If fewer people come
| Attendance | You receive | Profit |
|---|---|---|
| Half (10 people) | $450 | -$100 |
| Three quarters (15 people) | $675 | $25 |
| All 20 people | $900 | $150 |
Prices either side
| Ticket price | Buyer pays | Profit if all come | People to break even |
|---|---|---|---|
| $35 | $36.88 | -$50 | 24 people |
| $40 | $41.97 | $50 | 18 people |
| $45 | $47.05 | $150 | 14 people |
| $50 | $52.14 | $250 | 12 people |
| $55 | $57.74 | $350 | 10 people |
Tips for a paint and sip night
Say whether a drink is included or guests buy their own, because it changes what the ticket is worth to them. Canvases and paint are bought for each guest, so order them once ticket sales close.
More in the guide: How do I sell tickets for a paint and sip night?.
A refund policy to match: Refund policy template for a paint and sip night.
The booking fee
One Ticket adds a booking fee at checkout: $2.05 on a $45 ticket, paid by the buyer, so you receive the whole price. It is the same on every plan, free tickets carry none and the Free plan has no monthly cost. See One Ticket pricing.
Common questions
- How much should I charge for a paint and sip night?
- For the example budget on this page ($750 in costs for 20 people, $150 profit), about $45 a ticket. It is an example: use your own costs.
- What should a paint and sip night ticket cover?
- In this example: venue hire, artist host, canvas and paint, a drink on arrival. Count the costs paid for each person apart from the ones paid once, and add any profit you want.
- What if fewer people come?
- At $45 a ticket the example makes a loss of $100 with 10 people and a profit of $25 with 15.
- Who pays the booking fee?
- The buyer, on top of the ticket price: $2.05 on a $45 ticket, so you receive the whole $45.