The short answer
For the example below, charge about $32 a ticket.
That covers $540 in costs for 20 people and leaves $100 profit; the break-even price is $27. With One Ticket’s booking fee passed on, buyers pay $33.83 and you receive $32 a ticket.
This is an example, not a quote or an average: use your own costs in the calculator below.
The example budget
| Cost | Amount |
|---|---|
| Venue hire | $150 |
| Instructor | $100 |
| Puppy handler or breeder | $250 |
| Cleaning | $40 |
| Total costs | $540 |
| People expected | 20 |
| Profit wanted | $100 |
Worked example
At $32 a ticket, what you receive and keep if fewer than 20 come:
| Attendance | You receive | Profit |
|---|---|---|
| Half (10 people) | $320 | -$220 |
| Three quarters (15 people) | $480 | -$60 |
| All 20 people | $640 | $100 |
And at the prices either side:
| Ticket price | Buyer pays | Profit at 20 people | People to break even |
|---|---|---|---|
| $30 | $31.80 | $60 | 18 people |
| $31 | $32.81 | $80 | 18 people |
| $32 | $33.83 | $100 | 17 people |
| $33 | $34.85 | $120 | 17 people |
| $34 | $35.86 | $140 | 16 people |
Try your own numbers
The calculator starts with the example’s figures: change any of them.
- Break-even price
- $27
- Suggested price
- $32
- Buyer pays
- $33.83
- You receive a ticket
- $32
Charge $32 a ticket. Buyers pay $33.83 with One Ticket’s booking fee, and you receive $32 a ticket. At 20 people you receive $640, $100 more than the $540 in costs.
If fewer people come
| Attendance | You receive | Profit |
|---|---|---|
| Half (10 people) | $320 | -$220 |
| Three quarters (15 people) | $480 | -$60 |
| All 20 people | $640 | $100 |
Prices either side
| Ticket price | Buyer pays | Profit if all come | People to break even |
|---|---|---|---|
| $30 | $31.80 | $60 | 18 people |
| $31 | $32.81 | $80 | 18 people |
| $32 | $33.83 | $100 | 17 people |
| $33 | $34.85 | $120 | 17 people |
| $34 | $35.86 | $140 | 16 people |
Tips for a puppy yoga class
The puppies are the draw and usually the biggest cost, so agree the handler’s fee before you set a price. Cap the numbers so every guest gets time with the puppies, and say what happens if a session is cancelled.
More in the guide: How do I sell tickets for puppy yoga?.
A refund policy to match: Refund policy template for a puppy yoga class.
The booking fee
One Ticket adds a booking fee at checkout: $1.83 on a $32 ticket, paid by the buyer, so you receive the whole price. It is the same on every plan, free tickets carry none and the Free plan has no monthly cost. See One Ticket pricing.
Common questions
- How much should I charge for a puppy yoga class?
- For the example budget on this page ($540 in costs for 20 people, $100 profit), about $32 a ticket. It is an example: use your own costs.
- What should a puppy yoga class ticket cover?
- In this example: venue hire, instructor, puppy handler or breeder, cleaning. Count the costs paid for each person apart from the ones paid once, and add any profit you want.
- What if fewer people come?
- At $32 a ticket the example makes a loss of $220 with 10 people and a loss of $60 with 15.
- Who pays the booking fee?
- The buyer, on top of the ticket price: $1.83 on a $32 ticket, so you receive the whole $32.