What should a sauna and ice bath session ticket cover?

In this example: mobile sauna hire, staff, ice. Count the costs paid for each person apart from the ones paid once, and add any profit you want.

What if fewer people come?

At $32 a ticket the example makes a loss of $184 with 8 people and a loss of $56 with 12.

Who pays the booking fee?

The buyer, on top of the ticket price: $1.83 on a $32 ticket, so you receive the whole $32.

How much should I charge for a sauna and ice bath session?

The short answer

For the example below, charge about $32 a ticket.

That covers $440 in costs for 16 people and leaves $60 profit; the break-even price is $27.50. With One Ticket’s booking fee passed on, buyers pay $33.83 and you receive $32 a ticket.

This is an example, not a quote or an average: use your own costs in the calculator below.

The example budget

Cost	Amount
Mobile sauna hire	$300
Staff	$80
Ice	$60
Total costs	$440
People expected	16
Profit wanted	$60

Worked example

At $32 a ticket, what you receive and keep if fewer than 16 come:

Attendance	You receive	Profit
Half (8 people)	$256	-$184
Three quarters (12 people)	$384	-$56
All 16 people	$512	$72

And at the prices either side:

Ticket price	Buyer pays	Profit at 16 people	People to break even
$30	$31.80	$40	15 people
$31	$32.81	$56	15 people
$32	$33.83	$72	14 people
$33	$34.85	$88	14 people
$34	$35.86	$104	13 people

Try your own numbers

The calculator starts with the example’s figures: change any of them.

Break-even price: $27.50
Suggested price: $32
Buyer pays: $33.83
You receive a ticket: $32

Charge $32 a ticket. Buyers pay $33.83 with One Ticket’s booking fee, and you receive $32 a ticket. At 16 people you receive $512, $72 more than the $440 in costs.

If fewer people come

Attendance	You receive	Profit
Half (8 people)	$256	-$184
Three quarters (12 people)	$384	-$56
All 16 people	$512	$72

Prices either side

Ticket price	Buyer pays	Profit if all come	People to break even
$30	$31.80	$40	15 people
$31	$32.81	$56	15 people
$32	$33.83	$72	14 people
$33	$34.85	$88	14 people
$34	$35.86	$104	13 people

Tips for a sauna and ice bath session

The sauna holds only so many at once, so sell sessions in time slots and price each slot. Ice and hire are paid whether or not every slot fills, so check the price still works at half full.

More in the guide: How do I take bookings for sauna and ice bath sessions with limited spots?.

A refund policy to match: Refund policy template for a sauna and ice bath session.

The booking fee

One Ticket adds a booking fee at checkout: $1.83 on a $32 ticket, paid by the buyer, so you receive the whole price. It is the same on every plan, free tickets carry none and the Free plan has no monthly cost. See One Ticket pricing.

Common questions

How much should I charge for a sauna and ice bath session?: For the example budget on this page ($440 in costs for 16 people, $60 profit), about $32 a ticket. It is an example: use your own costs.
What should a sauna and ice bath session ticket cover?: In this example: mobile sauna hire, staff, ice. Count the costs paid for each person apart from the ones paid once, and add any profit you want.
What if fewer people come?: At $32 a ticket the example makes a loss of $184 with 8 people and a loss of $56 with 12.
Who pays the booking fee?: The buyer, on top of the ticket price: $1.83 on a $32 ticket, so you receive the whole $32.