The short answer
For the example below, charge about $80 a ticket.
That covers $2,050 in costs for 30 people and leaves $300 profit; the break-even price is $68.34. With One Ticket’s booking fee passed on, buyers pay $83.17 and you receive $80 a ticket.
This is an example, not a quote or an average: use your own costs in the calculator below.
The example budget
| Cost | Amount |
|---|---|
| Venue hire | $600 |
| Facilitators | $600 |
| Workbooks and materials | $100 |
| Lunch | $25 a person ($750 for 30) |
| Total costs | $2,050 |
| People expected | 30 |
| Profit wanted | $300 |
Worked example
At $80 a ticket, what you receive and keep if fewer than 30 come:
| Attendance | You receive | Profit |
|---|---|---|
| Half (15 people) | $1,200 | -$475 |
| Three quarters (23 people) | $1,840 | -$35 |
| All 30 people | $2,400 | $350 |
And at the prices either side:
| Ticket price | Buyer pays | Profit at 30 people | People to break even |
|---|---|---|---|
| $70 | $73 | $50 | 29 people |
| $75 | $78.08 | $200 | 26 people |
| $80 | $83.17 | $350 | 24 people |
| $85 | $88.26 | $500 | 22 people |
| $90 | $93.34 | $650 | 20 people |
Try your own numbers
The calculator starts with the example’s figures: change any of them.
- Break-even price
- $68.34
- Suggested price
- $80
- Buyer pays
- $83.17
- You receive a ticket
- $80
Charge $80 a ticket. Buyers pay $83.17 with One Ticket’s booking fee, and you receive $80 a ticket. At 30 people you receive $2,400, $350 more than the $2,050 in costs.
If fewer people come
| Attendance | You receive | Profit |
|---|---|---|
| Half (15 people) | $1,200 | -$475 |
| Three quarters (23 people) | $1,840 | -$35 |
| All 30 people | $2,400 | $350 |
Prices either side
| Ticket price | Buyer pays | Profit if all come | People to break even |
|---|---|---|---|
| $70 | $73 | $50 | 29 people |
| $75 | $78.08 | $200 | 26 people |
| $80 | $83.17 | $350 | 24 people |
| $85 | $88.26 | $500 | 22 people |
| $90 | $93.34 | $650 | 20 people |
Tips for a wellness retreat day
A full day has the largest costs up front, so an early-bird price helps you see early whether the day will fill. Say clearly what the ticket includes, such as lunch and materials.
More in the guide: How do I sell early-bird tickets for a wellness retreat day?.
A refund policy to match: Refund policy template for a wellness retreat day.
The booking fee
One Ticket adds a booking fee at checkout: $3.17 on a $80 ticket, paid by the buyer, so you receive the whole price. It is the same on every plan, free tickets carry none and the Free plan has no monthly cost. See One Ticket pricing.
Common questions
- How much should I charge for a wellness retreat day?
- For the example budget on this page ($2,050 in costs for 30 people, $300 profit), about $80 a ticket. It is an example: use your own costs.
- What should a wellness retreat day ticket cover?
- In this example: venue hire, facilitators, workbooks and materials, lunch. Count the costs paid for each person apart from the ones paid once, and add any profit you want.
- What if fewer people come?
- At $80 a ticket the example makes a loss of $475 with 15 people and a loss of $35 with 23.
- Who pays the booking fee?
- The buyer, on top of the ticket price: $3.17 on a $80 ticket, so you receive the whole $80.